Vanshika MehtaThe Hidden Cost of Hypergrowth: Why Scaling Without a Brand Is a Recipe for DisasterEvery founder I speak with has three goals: Build, grow/scale, and funding. These three things are essential to most businesses no doubt —…1d ago1d ago
Vanshika MehtaBuilding mental availability and brand — a guide for foundersHelpful tips and actionables for founders who want to build a memorable brandSep 9Sep 9
Vanshika MehtaEvolve not change your brand strategy: The guidebook for startup foundersIn the ever-changing landscape of business, most founders know they need a brand strategy. This, paired with the reality that consumers and…Jul 20, 2023Jul 20, 2023
Vanshika MehtaBrand Storytelling: How to tell your brand’s story in PR when you get fundedHelping startups put out the right narrative in PR, when they raise funding. This article goes from Preseed till Series B. Give it a read!May 6, 2023May 6, 2023
Vanshika MehtaHumanizing brands in 2023Brand strategy in 2023, shifts I’m predicting in various aspects of the business.Jan 19, 2023Jan 19, 2023
Vanshika MehtaWhy freelancers need to ditch their passion project(s)There’s no way to succeed as a freelancer, if you’re going to look at it as a passion project. #hottake. Read this article to know more!Apr 27, 20223Apr 27, 20223
Vanshika Mehta5 tried and tested ways to make your D2C brand stand outEvery brand is meant to be different, but can they really stand out in a crowded market space? — Here are some of my thoughts on this…Apr 12, 2022Apr 12, 2022
Vanshika MehtainFreelancer’s HandbookHere’s how freelancers make more money by productising servicesLearn how to 2–10x your side hustle income by adding value to your clients.Jan 22, 20221Jan 22, 20221
Vanshika MehtaWhy every business needs a brand story in 2022You are the master of your brand story, and with that power, comes great responsibility. Read on to learn why it’s essential in 2022.Jan 3, 20221Jan 3, 20221
Vanshika MehtaHow to create a rockstar brand strategy questionnaire for your clientsUse this brand strategy questionnaire article to create your very own brand questionnaire that’ll get your clients swooning.Sep 26, 20212Sep 26, 20212
